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Kalispell Regional Medical Center

Pink Me Up! 1k/5k Color Celebration

Pink Me Up


Pink Me Up logo

Welcome to Flathead Valley's fourth annual 1k/5k color celebration, Pink Me Up! This 1k/5k walk/run is a nontimed event. It's all about having fun with your friends and family members to celebrate and honor the lives of loved ones who have experienced cancer and bring awareness about cancer to the valley. 

Grab your friends and family and spread the news about this fun event to everyone you know. This is the event of the year, and you need to be a part of it!

October 2, 2016 — Flathead Valley Community College @2:00 p.m.


But it is not too late! You can register during packet pickup or on Sunday before the race!

Be a part of our Facebook page to be notified about event updates at

If you are interested in being a corporate sponsor, paint station sponsor, water station sponsor, or a local businesses that just wants to be part of this event, please contact us at We are also looking for volunteers. If you are interested, contact

What's New for 2016

  • Special new twist — Obstacles! We have a few paint stations with crazy additions. Spoiler alert: one may or may not include a slip-n-slide. Just sayin'.
  • Team prizes — Prizes for best team shirts and most creative tutus, among other contests!
  • Survivor sponsorship — This year you are able to sponsor a cancer survivor to take part in the celebration. This option is available during registration.
  • More paint stations means more fun!

What is a 1k - 5k color celebration?

The 1k-5k color celebration focuses on you having FUN with your family and friends. It is a nontimed event — feel free to walk, run, and even stroll to the finish line. Whatever you do, just have FUN

What makes this different from a normal 1k/5k?
All participants start the race in a clean white shirt. At stations throughout the race, you will get doused in different hues of pink and other colors. By the end of the race, you will be a literal rainbow of recognition of your racing prowess. Celebrate with your fellow runners in a color party at the finish line. Prepare yourself for awesomeness.

Who can take part?
Anyone. ANYone. Kids, students, teens, adults, even grandma and grandpa. Bring everyone you know and celebrate life. Your involvement brings awareness to cancer and what you can do to help others learn about their options. 

A 5k sounds long. What if I don't want to go that far?
No problem! We've got a 1k, too! Don't worry about the distance, the point here is to enjoy your time with your friends and family and have FUN

Registration information

Individual — $20
Family (2 adults, 4 kids) — $50
Team (minimum of 4 registrants, no max) — $18 per registrant

Children under the age of 5 are free, but won't receive a tshirt unless they are registered as part of the "family" discount. 


But it isn't too late! You can register at packet pick up!

Packet pick-up:
Friday- September 30 3pm-8pm in Lobby at The Summit Medical Fitness Center (preferred!)
Saturday -October 1 10am-3pm in Lobby at The Summit Medical Fitness Center (preferred!)

Sunday prior to Race at Flathead Valley Community College

Event Sponsors

A special thank you to our event sponsors. 

Eisinger Auto Group





The HealthCenter

Paint Station Sponsors

Bass Breast Center

Genomic Health, Inc.

Glacier Med Spa/Glacier Medical Associates

Myriad Genetics, Inc.

National Flood


Water Station Sponsor

Northwest Imaging

Community Sponsors

Ambry Genetics


J2 Office Products


LHC, Inc.

Step Ahead Foot and Ankle Clinic, P.C.

Whitefish Credit Union

Whitefish Mountain Resort

More information

For more information, contact Krista Rufenach at (406) 751-4133 or

How to stay clean following the race.

Frequently Asked Questions

Does this benefit charity?
Heck yeah! Last year Pink Me Up! raised more than $10,000 for Cancer Support Community (CSC) Kalispell, thanks to all of you. We have our fingers crossed to raise even more this year. CSC Kalispell opened this year, all thanks to the generosity of our amazing community. The CSC is a place where families affected by ALL cancers can find assistance and healing. For more information on CSC, scroll to the bottom of this page. 

Why Pink?
Pink gets attention in October – it is National Breast Cancer Awareness Month. We intend to use this attention to again raise awareness not just for breast cancer but all cancers, which is why we are using a lot of purple (which represents all cancers). Proceeds from the event will help open Cancer Support Community (CSC) Kalispell this year. The finale of our event, the “color toss” will include a myriad of colors representing all cancers.

What about the Raffle?
Check out our awesome raffle baskets filled with donated items from local businesses (thanks Sponsors, you rock)! Just buy your tickets and dump them in the associated can! Tickets can be purchased for $1.00 (or 6 for $5.00) at the raffle/sales table and proceeds go to the CSC. Raffle winners will be announced by the DJ before the color toss.

What is up with the Paint stations?
Each color zone will be visibly marked and offset from the main race course, so feel free to sit one out if you don’t like to wear that shade of pink (or purple)!

What is the “color” in Pink Me Up!?
This is non-toxic, non-rash-inducing, colored corn-starch. Any known allergies to corn or corn starch should be considered. If you have a respiratory condition, you might want to wear a mask.

How can I make sure I get a T-shirt?
We encourage runners to pick up their packets prior to the race! T-shirts will be handed out first-come, first-served according to packet pick-up! Children 5 and under are free and won't receive t-shirts. Oh and also, there will be no changing rooms available on race day—only porta-potties!
Can I register the day of the event?
Yes BUT you will likely NOT get a t-shirt. We will have a box of t-shirts from years past (many of which are size XXL for some reason) and you are welcome to one of these while supplies last. Or, wear your own white shirt and prepare to get all pink and purpled up. Also you may only register as an individual adult ($20) or as a family (2 adults, 4 kids — $50), we cannot add you to a team/family or register you as a team/family or we will go out of our minds making change (lesson learned from last year, sorry to all you nice folks who got stuck in line forever). Yeah, registering and picking up your packet beforehand is a much better idea.

What is in my packet?
Your packet will include your Pink Me Up t-shirt, race info, and raffle tickets if you bought any.

*FAMILY and TEAM Registrations:
We will distribute the “FAMILY PACKETS” together (same with the team packets)!
All packets for individuals within a family will be identified with the name of the primary registrant. All team packets will be under team name. If you were registered as a family member by someone, be prepared to pick up the packets for the entire family. And know your team name!

Where is Pink Me Up going to be held?
Flathead Valley Community College (FVCC) campus on U.S. 93 North in Kalispell across from KidSport.

What time do I start?
Starting at 2:00 p.m., we will begin releasing heats fast and furious this year, so be ready at the starting gate around 2:00 p.m. and we’ll get you moving! Once in your heat, rabbits go to the left side and turtles stay on the right side. In other words, runners are in the passing lane and walkers and baby strollers or very slow walkers stay to the right. Remember the event is not timed so there is no reason to go CRAZY jockeying for position. The goal is to HAVE FUN! So, grab your friends and go together!

I'm a cancer survivor, can I be a part of this event?
Absolutely! This event is largely about you and your amazing stories. Please join us. Even if you don't want to race, we just want you there. We are offering sponsorships this year, so that cancer survivors can get their admission price paid for, if needed. Each heat will be lead out of the starting gates by any CANCER SURVIVORS in that group, so please move to the front of the pack. Go you! We are so proud to be with you celebrating!

What should I bring/wear?

  • Change of clothes/shoes
  • Lawn chair/water bottle
  • Cash or local check
  • White shirt
  • Baby wipes

Your Pink Me Up! T-shirt! And LOTS OF WHITE! (bandana, headband, shorts, tutu, costumes or pink)!! Whatever you want! Bandanas and glasses are great for keeping the powder away from your mouth, nose and eyes.

Where should I park?
You may park in any of the FVCC parking lots or across the street at KidSport (unless it is roped off), or even at Glacier High School (if you really want some exercise)! PLEASE plan a little extra time for parking and walking to the venue. 

Parking Map

I can't hold it much longer. Where can I pee??
We will have porta-potties and an outdoor hand washing station, but no changing rooms will be available on race day. Hang in there, man. You can make it.

What if the weather is lousy?
In the unlikely event of excessive wind, rain, or snow, we will still hold the race. After all, this is Montana! However, runner safety is our highest priority, so we will watch the weather and notify you of any race changes.

My cash is weighing me down. What can I buy?
You are in luck! We will have lots of Groovy Gear for sale at the event. And remember, this is going towards charity!
Cool sunglasses or goggles:                   $3.00
Surgical caps:                                          $1.00
Save a Sister Bandanas                          $5.00
Raffle Tickets                                           $1.00 each
Save a Sister Lanyards                           $3.00
SAS Pink Camo Car Magnet                   $2.00
Save a Sister T-Shirts                              $10.00
Remember to BRING CASH or a local check! We have no way to process credit cards.

Can you tell me more about the race course?
1 mile = Go your own pace! No one is being timed so you are all WINNERS!
5K: We’re mixing it up this year with a different route – so just follow the signs!
Didn’t sign up for the 5 K? Who cares! Do whatever you want! We will run the 1 mile and 5K folks altogether for maximum fun! 

Tell me more about OBSTACLES!
This year we are introducing obstacles. Which is awesome. The obstacles are totally optional. So if you don't want to do it, you can walk around it. Each obstacle will be different. Most will include paint in some form or another. So if you don't want to get paint on yourself...wait, what are you doing here???

How is the map going to go?  
Click on the link below for our course map. 
Course Map 2016

Where are those color zones?
Each color zone will be visibly marked and offset from the main race course, so feel free to sit one out if you don’t like to wear that shade of pink! If you choose to get blasted, color bombers at each zone will douse you in a different shade of pink and purple. Although they are instructed to aim low as you pass by, it floats in the air and gets pretty much EVERYWHERE. So, as with any substance, you will want to keep it out of your eyes. Many “Color Runners” opt to wear glasses or goggles for their eyes and use a bandana or dust mask for their mouths. As shown below, the middle lane is the “low color lane,” which offers a “lighter” color experience.
Please do not stop in the Color Zones.
This will create a bottleneck and problems for participants behind you.

What happens at the finish line?
Welcome to the PARTY! Lead by a DJ, we’ll have music, dancing, games, contests and giveaways. All day we will be having shout-outs to our cancer survivors and our angels above along with facts about health, wellness and reducing our risk of getting cancer. We even have a kids area with a climbing wall (small $) for the kiddos in your group (Please supervise them). Everyone is welcome!

Bring a lawn-chair and stay awhile! We will have several food vendors available serving up great food at great prices.

What is theFINISH FESTIVAL” and “Color Throw”?
Tentatively set for 3:30 p.m., the DJ will call everyone together as a group to honor those in the fight against all cancers. Following this dedication, the fun continues with a countdown to a massive group “color throw” using a rainbow of colored powder creating an atmosphere of happiness and lasting memories in honor of those with cancer. Spectators are welcome to participate. Every participant gets 1 color packet.
So, keep your color packet!

Do we have cleaning stations?
YES!! Welcome to: CYCLONE ALLEY—an air blown color cleaning station at the finish line…head on through, if you dare! Even with a good dusting off, you aren’t 100% clean, so grab one of the garbage bags we’ll have out and you can use to sit in your car (unless you want a pink car). J

Rules and safety — to ensure that everyone has a FANTASTIC Pink Me Up! experience:
- No alcohol is allowed.
- Any known allergies to corn or corn starch should be considered
- If you are running with a stroller, please start at the back of the pack.
- If you are participating with small children, please watch and direct them through the race.
- If you are concerned at all with any part of the color experience, feel free to wear safety
glasses, a bandana, or a dust mask.
- Follow the directions provided by race officials and volunteers.
- Above all, please be courteous and respectful to everyone around you.

What if I need medical assistance?
We will have a first aid table at the bigtop tent. 

What’s the best way to photograph this event?
Veeeeery carefully. Corn starch can jack up a camera like you would not believe.

Can I share my pictures with you?
Feel free to upload your race photos to our facebook page. If you haven’t liked us on facebook yet at, then what is wrong with you? Get to it!

Is the race course handicap friendly?
The race is on a dirt trail that does not meet the ADA requirements for handicap accessibility. However, the event will be accommodating for all family and friends to cheer and enjoy the rest of the festivities.

How do I keep my car clean?
Though not an impossible feat, it does take some effort. This stuff gets everywhere! We recommend bringing some towels, plastic bags and maybe even a change of clothes. Visit “Cyclone Alley” cleaning station to get the worst of it off.

How do I keep the color in my shirt?
Your best bet is to never wash it and let the stink permeate through your house for decades. If that doesn’t work for you, try the following suggestions, but be warned, they may end up ruining your masterpiece of a shirt: 1) Use spray adhesive post-race and let it dry before washing or 2) spray your shirt with vinegar, then iron it before washing. (Be for-warned: this has not been personally tested, I got it off a web-site!)

Is this run timed? What do I win?
Timer…what timer? In this event, everyone’s a WINNER! It’s all about getting outside, doing a healthy activity and loving it!! So just come out and have FUN!

Can I bring a pet?
Sorry, no pets here, we don’t think they would appreciate being pinked!

Can I ride my bike?
No, sorry…maybe next year host your own color bike race? We will come join you for sure!

Is the race refundable?
The race is non-refundable, but your admission costs help support the Flathead Valley’s own Cancer Support Community! So excited!

Thank you!
We appreciate your support in raising awareness of cancer!
Be safe, be healthy, and be happy!

More about our charity—Cancer Support Community (CSC)

Cancer Support Community is an international non-profit organization dedicated to providing emotional support, education, and hope for people with cancer and their love ones, free of charge. Through participation in healthy excursions, nutrition classes, professionally led support groups, educational workshops and mind/body programs, and social gatherings—all with laughter, joy, and hope. Utilizing the Patient Active Concept, people affected by cancer can learn vital skills to regain control of their life, reduce feelings of isolation, and restore hope—regardless of the stage of the disease.
We are raising money for Cancer Support Community in Kalispell. Every dollar raised in the Flathead Valley will stay in the Flathead Valley to help our friends and neighbors who are experiencing cancer. To learn more about CSC call Jennifer Young (406) 871-6176 or visit