Pink Me Up! 1k/5k Color Celebration

Pink Me Up
Welcome to the sixth annual Pink Me Up! color celebration in the Flathead Valley. This 1k/5k walk or run is a non-timed event hosted by Kalispell Regional Healthcare and Mann Mortgage, and it’s all about having fun with your friends and family. The purpose of this event is to raise awareness (and funds) about all cancers to better support our friends and neighbors.

Register today, invite a friend or rally a team. Get involved and be part of the fun!

Sunday, October 7, 2018
Flathead Valley Community College
Event starts at 2 p.m.


Course Map (current map is from 2017 and is subject to change for 2018 - pending) 
Parking Map

Additional information will be updated on this page as the event nears, so check back often. Also, stay tuned to Pink Me Up! on Facebook for updates.

What is a 1k/5k color celebration?
Registration Information
When and where do I pick up my shirt?
Rules and Safety
Frequently Asked Questions
More About Our Charity – KRH Cancer Support & Survivorship Program

What is a 1k/5k color celebration?

The 1k-5k color celebration focuses on you having FUN with your family, friends and co-workers. It is a nontimed event, so feel free to walk, run and even stroll to the finish line. Whatever you do, just have FUN!

What makes this different from a normal 1k/5k?
All participants are urged to start the event in clean white shirt (or wear the official black Pink Me Up! logo shirt). At stations throughout the course, you will get doused in different hues of pink and purple. By the end of the event, you be a literal rainbow of recognition of your athletic prowess. Celebrate with your fellow participants in a color party at the finish line. Prepare yourself for awesomeness.

Who can take part?
Anyone. ANY one. Kids, students, teens, adults, even grandma and grandpa. Bring everyone you know and celebrate life. Your involvement brings awareness to cancer!

A 5k sounds long. What if I don’t want to go that far?
No problem! We’ve got a 1k, too. Don’t worry about the distance, the point is to enjoy your time with your peeps and have FUN!

Registration Information

Online & Same Day (at event) 
Individual Adult: $25
Individual Child 5-12 years: $15
Children Under 5*: FREE

Register Now (final date for online registration is October 4, 2018 at 11:59 p.m.)

*Children under the age of 5 are free but will not receive a t-shirt

When and where do I pick up my shirt?

If you want your shirt prior to event day, you can stop by The Summit Medical Fitness Center on Friday, October 5th 3:00-7:00pm. If you can’t make it then, your shirt will be available prior to the event on Sunday, October 7, at Flathead Valley Community College. Please arrive early so you’ll have time to grab your shirt before the event.

Rules and Safety

Help us ensure that everyone has a FANTASTIC Pink Me Up! experience.
  • No pets allowed.
  • No alcohol allowed.
  • Any known allergies to corn or cornstarch should be considered.
  • If you are running with a stroller, please start at the back of the pack.
  • If you are participating with small children, please watch and direct them through the event.
  • If you are concerned at all with any part of the color experience, feel free to wear safety glasses, a bandana or a dust mask.
  • Follow the directions provided by event officials and volunteers.
  • Above all, please be courteous and respectful to everyone around you.

Frequently Asked Questions

Does this benefit charity?
Heck, yeah! Last year Pink Me Up! raised more than $30,000 for KRH Cancer Support & Survivorship program (formerly Cancer Support Community Kalispell). KRH Cancer Support & Survivorship program is a no-cost community program that helps cancer patients and caregivers get the mental, physical, and social support they need. For more information please visit krh.org/cancersupport.

Why pink?
October is National Breast Cancer Awareness Month and it’s all about pink. While many participants are breast cancer survivors or supporters, this event is to raise awareness for ALL cancers. That is why we also use a lot of purple, which represents all cancers, and at the finale, also called the “color toss,” you’ll be in a rainbow of colors representing all cancers.

What about the raffle?
Raffle information coming soon.

What is up with the paint stations?
Each color zone will be visibly marked and offset from the main event course, so feel free to sit one out if that’s not a good color for you.

What is the ingredient(s) used for color in Pink Me Up!?
Cornstarch, folks. This is nontoxic, non-rash-inducing, kitchen-grade, colored corn starch. Any known allergies to corn or corn starch should be considered before participating. If you have a respiratory condition, you may want to wear a mask.

How can I make sure I get a t-shirt?
Register early online! Same-day registrations are NOT guaranteed a new shirt. The sizes will be reserved first come, first served in the order that you register. We encourage runners to pick up their shirts prior to the event. Children under age 5 are free and won’t receive shirts. It’s important to remember that there are no changing rooms available on event day – only porta-potties!

Can I register the day of the event?
Yes, but you may not get a t-shirt. If we exhaust the gnarly 2017 black tees, you are welcome to take a vintage shirt from years past, while supplies last. Or wear your own white shirt and prepare to get all pink and purple. If we exhaust the 2018 black tees, you are welcome to take a vintage shirt from years past, while supplies last. Or wear your own white shirt and prepare to get all pink and purple. Also, you may register only as an individual adult or child the day of the event. We cannot add you to an existing team.
  •  Team registrations: We will distribute team shirts together. Please help us out by indicating on your registration which family or team you are representing. Be prepared to pick up the entire batch of shirts for your group. It’s helpful to know the name of your team and designate a captain or leader to take care of this task.
Where is Pink Me Up! going to be held?
The Flathead Valley Community College (FVCC) campus on US Highway 93 North in Kalispell, across from Kidsports.

What time do I start?
Starting at 2 p.m., we will begin releasing heats fast and furious every 5-10 minutes, so be ready at the starting gate around 2 p.m. and we’ll get you moving! Once in your heat, rabbits go the left and turtles stay on the right. In other words, runners are in the passing lane, and walkers and baby strollers or very slow walkers stay on the right. Remember, the event is not timed, so there is no reason to go crazy jockeying for position. The goal is to HAVE FUN! So grab your friends and go together!

I’m a cancer survivor; can I be a part of this event?
Absolutely! This event is largely about you and your amazing stories. Please join us. Even if you don’t want to race, we want you there. We are offering sponsorships again this year so cancer survivors can get their registration fee paid, if needed. Each heat will be led out of the starting gates by any CANCER SURVIVORS in that group, so please move to the front of the pack. Go, you! We are so proud to be with you celebrating.

What should I bring/wear? 
  • LARGE re-fillable water bottle (we please ask that you avoid single-use plastic bottles please) 
  • Change of clothes/shoes
  • Lawn chair or blanket for seating (pre or post event) 
  • Plain white shirt if you want to preserve your official 2018 logo shirt
  • Baby wipes
  • Towel (great as a portable changing room, too)
  • Plastic bags (to put your colored clothes in post-event)
  • Your Pink Me Up! t-shirt and whatever getup you want to wear. Anything goes. Bandanas and protective eyewear are great for keeping the powder out of your mouth, nose and eyes
  • Weather dependent items (rain jacket/poncho, sun hat, umbrella, sunscreen, etc)
Where should I park?
You may park in any of the FVCC parking lots across the street from Kidsports. Please plan a little extra time for parking and walking to the venue.
Parking Map

I can’t hold it much longer. Where can I pee?
We will have porta-potties and an outdoor hand washing station, but no changing rooms will be available on event day.

What if the weather is lousy?
We’ll be hosting the event in wind, rain or snow. After all, this is Montana and we are survivors! With that said, runner safety is our highest priority, so we will watch the weather and notify you of any hazardous conditions that would prompt changes. The massive color toss at the end of the event may not take place if the weather does not cooperate with us (ie: windy and/or rain). 

Do I need cash?
Yes! Bring some good ol’ greenbacks (the paper kind) if you want to purchase snacks, beverages or a light meal from our delicious food truck vendors. We will announce merchandise and goodies for sale at a later date. 
Can you tell me more about the event course? Where does the course go?
Go your own pace. No one is being timed, so you are all WINNERS! Just follow the signs. We like to mix it up from year to year to make things interesting. Updated 2018 course map coming to be posted before the event. 

Tell me more about the obstacles?
Obstacles are totally optional. If you don’t want to do it – just walk around. Each obstacle will be different, and most include paint in some form or another. 

What is a color zone or color station?
Each color zone will be visibly marked and offset from the main event course, so feel free to sit one out if it’s not your thing. If you choose to get blasted, color bombers at the paint stations will douse you in a different shade of pink and purple. Although they are instructed to aim low as you pass by, the paint floats in the air and gets pretty much EVERYWHERE. So, as with any substance, you will want to keep it out of your eyes. Many color runners opt to wear glasses or goggles for the eyes and use a bandana or dust mask for their mouths. Please do not stop in the color zones. This will create a bottleneck and problems for the participants behind you.

Who gets to write on the Memory Wall?
You do. If you want to include a memorial or celebration, feel free to add a name or sentiment to the triangular wall.

What happens at the finish line?
Welcome to the PARTY! Led by a DJ, we’ll have music, dancing, games, contests and giveaways. All day we will have shout-outs to cancer survivors and our angels above, along with facts about health, wellness and reducing the risk of getting cancer. Bring a lawn chair or picnic blanket and stay awhile! We will have several activities for children and food vendors available serving up great food at great prices.

What is the Finish Festival and Color Toss?
Tentatively set for 3:30 p.m., the DJ will call everyone together as a group to honor those in the fight against all cancers. Following this dedication, the fun continues with a countdown to a massive group color toss using a rainbow of colored powder to create an atmosphere of happiness and lasting memories in honor of those with cancer. Spectators are welcome to participate. Every participant gets one color packet. Hang on to it until the big “poof”!

Are there cleaning stations?
Yes! Welcome to CYCLONE ALLEY – an air blower color cleaning station at the finish line. Head on through, if you dare! Even with a good dusting off, you won’t be 100 percent clean, so bring garbage bags or sheets to cover your car.

What if I need medical assistance?
We will have a first aid table at the big top tent.

What is the best way to photograph this event?
Feel free to upload your event photos to our Facebook page. If you haven’t liked us on Facebook yet, get to it! In case you didn’t read all the fine print, we’ll be using photos from the event in various community outreach. All participants should be aware that we'll have a photographer on site for the event and photos may be posted publicly or used for future promotional efforts.  

Can I share my pictures with you?
Feel free to upload your event photos to our Facebook page. If you haven’t liked us on Facebook yet, get to it! In case you didn’t read all the fine print, we’ll be using photos from the event in various community outreach.

Is the event course handicap-friendly?
We will be making every effort this year to create a course option that is accessible. With construction underway at FVCC, we haven’t been able to finalize that vision. But stay tuned! The majority of the course is on a dirt trail that does not meet ADA requirements for handicap accessibility. However, the event will be accommodating for all family and friends to cheer and enjoy the rest of the festivities.

How do I keep the color in my shirt?
Try the following suggestions – but be warned, they may end up ruining your masterpiece of a shirt. 1) Use spray adhesive post-event and let dry before washing or 2) spray your shirt with vinegar, then iron it before washing. 

Can I bring a pet?
Sorry, no pets here. We don’t think they would appreciate getting colored up.

Can I ride my bike?
No bikes, please!

Is the event refundable?
The event is nonrefundable (it IS a fundraiser), but keep in mind that your registration fee helps support our local friends and neighbors in the Flathead Valley with all proceeds going to the KRH Cancer Support & Survivorship program.  

Thank you!
We appreciate your support in raising awareness of cancer!
Be safe, be healthy and be happy!


  How to Get Clean After the Race

More About Our Charity – KRH Cancer Support & Survivorship Program

KRH Cancer Support & Survivorship is located close to Kalispell Regional Medical Center and provides a full range of support services for youth and adults affected by cancer. Our office is located in a renovated home so that you feel comfortable and relaxed. We encourage you to come get a tour of our warm environment, help yourself to a cup of coffee and meet our volunteers and staff!

It takes a community to build a place for people affected by cancer. All our programs are offered free of charge and we count on working with the community as donors and volunteers to implement this important work. There is a place for you here. Please join us. To learn more about KRH Cancer Support & Survivorship program staff call (406) 871-6176 or visit krh.org/cancersupport.